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I can't help but find a little bit of irony in the timing of this promotion.

Now that winter has arrived, it is time to name and create a new ice cream which will be the "official ice cream of Michigan state parks and Pure Michigan".

Is it summer yet?

The ice cream is being created by the Michigan Department of Natural Resources, Travel Michigan, and Hudsonville Ice Cream.

Anyone can enter the contest to create the new flavor.  The winner will receive a year's supply of Hudsonville ice cream, a one-week stay in a Michigan state park or harbor, a $1,000 Meijer gift card, and Pure Michigan merchandise.

Think of a flavor name and description, then enter the contest here.

Can't wait for some ice cream, but for now it's snowcone time.

More info on the contest.