State of Michigan Suing M22 Clothing Company Over Trademark [Video]
The popular Michigan retail company, M22, is being sued by the state over trademark issues.
9 & 10 News reports that this isn't the first time the company has been hit with a lawsuit. In 2012, Attorney General Bill Schuette stated that no entity can trademark state highways because its part of the public domain.
M22 LLC is a local company, with a storefront in Traverse City, that is known for putting the famous highway logo on clothing, accessories and other items. The owners of the company believe they have increased tourism to the state, and especially Northern Michigan because of their products. They've been around for 10 years now.
M22, the highway, is a scenic route in the northern part of the state that goes along Manistee, Benzie, Leelanau and Grand Traverse counties.
This also comes after the state announced they will be removing the "M" from the M22 sign due to theft.
If you haven't even driven by M22 here's a cool video from the Pure Michigan campaign: 22 things to do on M22.